TrendUP Group
Portfolio

Eight brands. One operating platform.

A diversified portfolio of owned and licensed brands spanning men's, women's, footwear, accessories, and apparel — engineered for scale across every channel.

Olivia Miller
Walk with style
Women's Footwear, Handbags & Accessories

Since 1995, Olivia Miller has been a closet staple for women, young adults, and girls — delivering the latest trends in footwear, handbags, and accessories at accessible price points.

New York & Company
Modern wear-to-work, since 1918
Women's Apparel & Accessories

A leading specialty manufacturer and retailer of women's fashion apparel and accessories, providing modern, multi-functional wear-to-work solutions at affordable prices.

Reserved Footwear New York
Classic silhouettes, contemporary edge
Men's Footwear

Fusing classic silhouettes with up-to-date styling, Reserved Footwear sources premium materials globally to deliver well-constructed, affordable shoes for every lifestyle.

XRAY Footwear
Modern. Contemporary. Unapologetic.
Men's Footwear

A men's brand rooted in modern, contemporary design — from dress shoes to boots and sandals — engineered with unique details for the fashion-conscious customer.

Vintage Foundry Co.
Heritage forged for today
Premium Men's Footwear

Inspired by ironworkers and bare-handed building, Vintage Foundry captures heritage style through high quality, comfort, and durability — timeless pieces for the everyday collection.

TORGEIS New York
Bold, authentic, unapologetic
Women's Footwear

Forged from the energy of the New York woman, TORGEIS crafts premium pieces for the entrepreneur, the creative, the visionary — bold style built to last at an attainable price.

Hybrid Green Label
Office to outdoors. Sustainably.
Lifestyle Footwear

A green hybrid lifestyle footwear company designing multi-functional styles for outdoor and casual experiences using sustainable, environmentally friendly materials.

Every Threads
Everyday essentials, elevated
Apparel

A versatile apparel brand delivering modern everyday essentials with elevated fabrics and fits for work, weekend, and everywhere in between.